Browsing Archives of Author »Joe McVeigh«

Once Upon a Time…

May 25, 2011

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...Marketers use storytelling to sell their schools to prospective students.

What’s Another Word for Placemaking?

May 24, 2011

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Have you been thinking about who will use your places before you renovate them?

Would You Like to Buy a Really Expensive Lion?

April 14, 2011

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Budget cuts and raised tuition force higher ed marketers to consider how they can sell their school to today's prospective students. What's your plan?

Website Content Strategy – Peer Discussion

April 7, 2011

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Join other audience members for a discussion on our webinar - “Content Rules: Successful Strategies to Boost Enrollment at Your College.” Let everyone know what you thought of the webinar!

Guest Post: SEO copywriting vs. social media writing: What’s the difference?

April 4, 2011

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Guest blogger, Heather Lloyd-Martin of SEO copywriting and SuccessWorks fame, explains the important similarities and differences between SEO copywriting and social media writing.

The Social Media Breaking Point

April 1, 2011

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Facebook, Twitter, YouTube, Foursquare – and a whole slew of social media sites you’ve never heard of. Has Social Media Marketing reached its critical limit?

Are Flip Cams the Future of Higher Ed Marketing?

March 17, 2011

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Mini cams like Pure Digital’s Flip Cam and Kodak’s Pocket Video Camera are the top selling camcorders on Amazon. With their huge popularity, does this represent a new area that higher ed marketers should be looking into?